Utility Communications - It Matters! (Oregon) 071624-9


Event Date & Time

7/16/2024 9:00 AM - 7/16/2024 12:00 PM


Times listed are Pacific Time

Utility Communications - It Matters!


0.3 Oregon Environmental Services Advisory Council Drinking Water Continuing Education Units awarded

0.3 Oregon Environmental Services Advisory Council Wastewater Continuing Education Units awarded

Certificates will be available through your profile.


Date & Time:

The Utility Communications - It Matters! training will be held on the following date and time:

July 16 9:00AM-12:00PM 

This training is being held in Pacific Time.


Building trust and credibility with the community is an integral part of delivering on a utility’s mission of providing reliable drinking/wastewater services at a reasonable cost. Often overlooked is the fact that every employee and board member is an emissary for the utility. This training provides board members, staff and operators with an understanding of basic tools to plan for and deliver effective messages so utility personnel can convert opportunities to communicate into positive public interactions during good times and bad.  



·        Why Communication Matters
o What’s in it for the utility o Why it matters o Setting the stage for utility change ·        Strategic Planning o Board sets the tone o Setting objectives o Defining messages o Allocation of resources ·        Psychology of Communications o Acute vs. chronic o Lizard brain o Message sent vs. message received ·        Basic Principles of Communication – The “How To’s”  o Developing Core Messages o Channels o Tools and Resources ·        Types of Communication o Stakeholder o Project or Program Specific o Emergency Response o Crisis ·        Resources to walk away with ·        Wrap up and post test - Did you get the message?


This training will be hosted online on GoToTraining.


Scholarship & Fees:

Utility Communications - It Matters! is a free training to attend.



To receive contact hours for online workshops, each person must be registered with their own email address. An evaluation at the end of the training is also required.


Are you attending as a group, but not watching from your own computer?

Attendees do not need to participate from their own computer/device for the online trainings. Each attendee will be required to register and complete an evaluation to verify their participation. Prior to session start, a Group Leader will need to inform RCAC (registration@rcac.org) which attendees will view the sessions together. Following the training an evaluation is sent to the Group Lead who will be responsible for sharing it with each attendee in the group.


For registration questions, contact:

RCAC Events
(916) 447-9832 ext. 1429


By registering for an RCAC event, you acknowledge and agree to abide by the code of conduct set forth by RCAC for training participants, which is available here. RCAC Training Code of Conduct.  Please read the code of conduct carefully before proceeding with the registration process.  

This publication was developed under Assistance Agreement No. TBD awarded by the U.S. Environmental Protection Agency. It has not been formally reviewed by EPA. The views expressed in this document are solely those of the RCAP, Inc. EPA does not endorse any products or commerical services mentioned in this publication.

RCAC is an equal opportunity provider and employer.